Domino's in talks to sponsor Football League
Domino's Pizza has emerged as a rival to B&Q to sponsor the Football League.
View ArticleSainsbury's signs deal with British Athletics to sponsor Anniversary Games
Sainsbury's is to sponsor the much-anticipated Anniversary Games at the Olympic Stadium, marking the first deal British Athletics has signed since the end of its deal with Aviva last year.
View ArticleTop ten ads of the week
Counting down the ten most recalled ads, in association with TNS and Ebiquity.
View ArticleUnder the spotlight: Sheila Mitchell, marketing director, Public Health England
Public Health England, the newly-creative executive body of the Department of Health (DH), has released its first marketing strategy.
View ArticleBetfair banned from running TV spot over misleading claims
Betfair has been banned from running a TV ad after the advertising watchdog ruled it made misleading claims about its betting odds.
View ArticleIkea focuses on outdoor range with battle against gnome army
Ikea is pushing its outdoor range with a TV spot featuring a couple battling against a gnome army in the latest stage of its attempt to drive behavioural change.
View ArticleTop Diageo, Coke, O2 marketers outline priorities for new IPA Client Council
Some of the UK's leading marketers have joined together to form the IPA's new Client Council, with a drive to help the ad industry adapt to a new era of commercial creativity.
View ArticleDove's campaign for real beauty returns after two-year gap
Unilever is returning its high-profile 'Real Beauty' campaign to TV screens for the first time in two years, with an ad recognising and celebrating women's "beauty spots".
View ArticleTwitter warns brands it is better to be 'good' than 'loud'
Twitter has argued the route to success on its platform is "not by being loud" but by "being good", as it attempts to fend off accusations that it is merely a PR medium.
View ArticleTwitter does drive sales says Deloitte study
The big question for many brands when it comes to social media is how does it affect the bottom line? Twitter provided an answer to that question yesterday as it released a study showing how tweets...
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